Product Updates - October 2025: Smarter Automation & New Beta Tools to Try
This month, we’re introducing new ways to save time, boost visibility, and simplify daily shipping operations. From Automation metrics to new powerful tools to try, here’s what’s new in the ShippyPro platform 👇
Automation: If/Else Branching, ROI Dashboard, and Workflow Logs
If/Else Branching
Automation is now more flexible and powerful than ever. The new If/Else branching in the workflow builder allows you handle complex operational scenarios with fewer Workflows, making it easier to manage high-volume or multi-condition processes at scale.

ROI Dashboard
Now you can see the real impact of Automation in a glance! With the new ROI Dashboard on the Automation page you can quickly quantify the time and cost savings your automations deliver. In real time see:
- # of orders handled by Automation
- # of workflows successfully executed
- Hours of manual work saved

Workflow Logs
Automation workflow Logs now have their own dedicated view, making it even easier to understand what’s happening inside your automations. You can quickly:
- See how each Workflow performed step-by-step
- Identify where something went wrong
- Optimize workflow rules with confidence
With more transparency into your automations, you can detect and quickly pinpoint issues to improve performance.
Now in Beta: Notifications & Invoice Analysis
Notifications (SMS & WhatsApp)
Notifications are now in Beta! Keep your customers constantly informed with Notifications for both SMS and WhatsApp. Leverage notifications in five languages to significantly reduce WISMO inquiries, increase first-time delivery rate, and build brand trust.
Invoice Analysis
The redesigned Invoice Analysis gives you accurate, full-cost visibility across more carriers than ever before.
You’ll be able to spot billing discrepancies, validate carrier charges, and uncover potential cost savings in minutes instead of hours. This tool is ideal for finance and operations teams looking to streamline audits and improve budget accuracy.
👉 Try the Beta now and see your savings in action.
New Connector: Microsoft Dynamics 365

New Carrier Integrations
Expand your delivery options with our new carriers CBL and HIVED in our constantly growing library of international carriers.

Your Feedback Fuels Our Innovation
Each of these updates was inspired by your feedback, and we’re proud to keep delivering tools that make your shipping operations smoother and more efficient. We’d love to hear how these updates impact your daily operations!
If you have feedback or ideas for future improvements, let us know—we’re always listening.
The Product Team at ShippyPro is dedicated to building innovative solutions that empower businesses to simplify their shipping operations. By combining customer research with cutting-edge technology, we design features that enhance efficiency, reduce effort, and boost logistics flexibility.