How Morellato Group saved 35.000€ thanks to ShippyPro

Managing logistics effectively can dramatically impact a company's bottom line and customer satisfaction. Morellato Group, Italy's leading jewelry and watchmaking company, discovered this firsthand through their successful collaboration with ShippyPro, achieving remarkable results in cost savings and operational efficiency.

Who is Morellato Group?

Founded in Venice in 1930 by Giulio Morellato, the Morellato Group has grown to become a global powerhouse in the jewelry and watch industry, renowned for its iconic brands such as Sector No Limits, Philip Watch, Maserati, and Chiara Ferragni. With a vast network of 600 retail stores across Italy, France, and Germany, the Group generates annual revenues of over €400 million in Italy alone. Such extensive operations require impeccable logistics management to maintain their leadership position.

Plenty of logistics challenges

Before partnering with ShippyPro, Morellato grappled with significant logistical hurdles that impacted the efficiency of their entire operations. The company faced notably high labeling fees imposed by carriers, which substantially increased their overall shipping costs and reduced profitability. Additionally, issues with parcels frequently being lost or misplaced were common, causing disruptions in their supply chain and negatively affecting customer trust and satisfaction.

To compound these problems, their existing tracking systems were inefficient and labor-intensive, requiring significant manual effort to monitor shipments. These logistical inefficiencies not only inflated operational costs but also led to frequent delays, risking potential dissatisfaction among customers and damaging the brand's reputation for reliability and prompt service..

How ShippyPro transformed Morellato’s logistics

Morellato’s adoption of ShippyPro’s advanced logistics solutions directly targeted these key challenges:

Automated label generation

One of the first and most impactful changes was bringing labeling in-house. ShippyPro enabled Morellato to create all necessary shipping labels, including marketplace-specific labels for platforms like Amazon and Zalando. This shift immediately eliminated labeling fees from carriers, resulting in substantial cost reductions.

Enhanced shipment tracking

ShippyPro provided a comprehensive tracking system that gave real-time visibility of shipments the moment they left the warehouse. This dramatically reduced discrepancies between registered goods and actual shipments collected, virtually eliminating parcel loss issues and greatly improving reliability.

Major cost savings

These improvements translated into significant financial benefits:

• Complete elimination (100%) of carrier labeling fees
• €35,000 annual savings from improved traceability and fewer lost parcels
• Substantial reductions in time and operational resources dedicated to shipment tracking

Impressive Results of the Project

Annually managing around 600,000 shipments, Morellato now handles two-thirds through ShippyPro’s streamlined platform, optimizing both domestic and international operations. The outcomes were clear and measurable:

• More efficient logistics processes and reduced operational complexity
• Significantly fewer lost parcels and improved accuracy
• Enhanced customer satisfaction through reliable and timely deliveries

A Word from Morellato

With ShippyPro, we automated and optimized our logistics processes effectively. Pre-labeled packages are now shipped directly from our warehouse, significantly enhancing traceability, eliminating lost parcels, and notably reducing overall costs."

Massimiliano Costantini, Logistics Manager at Morellato Group

Final thoughts

Morellato’s experience with ShippyPro vividly demonstrates how logistics automation can significantly improve operational efficiency, reduce costs, and elevate customer satisfaction. If you're looking to optimize your logistics processes and replicate Morellato’s success,