In the e-commerce world, customer experience is a key element to ensure business success. Customer satisfaction depends not only on the quality of the product purchased, but also on proper communication and interaction throughout the delivery process.
For this reason, we are pleased to announce our new feature Recommended Products!
This innovative feature allows merchants to include product recommendations directly in tracking emails, thus improving the customer experience and accelerating sales through upselling and cross-selling strategies.
Track & Trace - Recommended Products is already available for all ShippyPro Professional accounts, and you can start using this feature right away.
Product recommendations offer merchants a new opportunity to promote their products and boost sales. Tracking emails represent a critical stage, since the customer is highly engaged and interested in the order placed.
By showing related or complementary products to those already purchased, merchants can effectively encourage further purchases or increase the average order value.
Transactional emails have a very high open rate that ranges between 40% and 50% [source]. With such strong statistics, these communications represent a real opportunity to improve one's conversion rate, especially when it comes to returning customers.
Discover Recommended Products and start sending emails that inform and convert customers!